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If there is anything that is a point of difference between online travel agencies and a loyal client base and those that invest their resources in retaining it, it is the speed and quality of their customer service. If it is already complicated getting a customer to make a purchase, it is even more complicated getting them to do so…
What are the General Data Protection Regulations (GDPR)? This European directive aims to protect people’s privacy. How do they do this? By regulating the use of data and personal files. In this way, all member states of the European Union will have the same rights and obligations. In Spain’s case, the regulatory organisation is the Spanish Data Protection Agency…
Pin this phrase up in a visible place: “Email marketing for online travel agencies is one of the most valuable techniques to achieve effective communication with our potential customers and thus increase our conversion rate.” Every newsletter that is sent increases the chances of selling a trip to the Caribbean, a flight to Paris or a hotel in Benidorm. Therefore,…
For the vast majority of businesses, Christmas is one of the seasons with the highest sales volume. But if you don’t want your volume to deflate over the next few months, pay attention to these online marketing techniques for travel agencies that will help boost your business sales. Let’s begin. Be clear about the most relevant dates for your business…
Bearing in mind that your travel agency is 100% online, help with the user experience for your clients? As much as you might have a brilliant product for sale, and some fantastic prices, if your potential buyers have problems finding their way around your website or making a final purchase, it is more likely than not that they will leave…
Social networks are a real revolution! And of them all, the one that is growing most quickly both in popularity and in the number of users is Instagram. So if you want to give your business a real boost and you have not yet opened an account on this platform, maybe you should read our Instagram manual for online travel…
Setting up your online travel agency requires many steps. Setting up an adequate infrastructure, finding the best products on the market or taking into account the laws of electronic commerce: all these are quite bureaucratic steps that need to be achieved. But things begin to come to life when the time comes to think of something as relevant as the…